Builder log·Feb 8, 2026·4 min
What I shipped in Q1 — and what slipped
Twelve weeks. Three big features. One thing I cut entirely. The honest version of a quarterly review.
Quick public review of what shipped, what didn't, and why.
Shipped
- Performance loop — pulls Meta + Google insights back into the canvas hourly.
- Variant routing — biases generation toward winning patterns.
- Brand-color lock — the conditioning channel that makes brand kits stick.
Slipped
- TikTok publishing. Pushed to Q3 — API access kept hitting friction.
Cut
- A community feature I'd been excited about. Wrong moment for the company.
Onward.
The dispatch
One short note when something ships, plus the occasional long essay. No clutter.