Agency·Mar 2026·5 min
Customer story · Studio Crepuscular
A Pentagram-trained design team scaled to 28 client campaigns per quarter.
28 client campaigns / quarter
Performance agency · 18 brands
Studio Crepuscular
28
Campaigns / quarter
3×
Output uplift
0
New hires
18
Brands on Macro
Studio Crepuscular is a performance agency with Pentagram-trained design DNA. Their problem wasn't quality — it was throughput. Each client took a week to onboard, two more to brand-train, and the design pod could ship five campaigns a quarter on a good run.
Per-client scoping was the unlock
Macro's per-workspace brand kits let Studio set up each client once. Halo's palette never leaks into Aurora's generations. Voice and tone stay locked per brand — without a Linear-style 'remember to switch context' overhead.
White-label client review
Clients log into a Studio-branded subdomain. Comment per creative, approve, sign off — all in-canvas. No screenshot threads, no 'see attached'.
Results
- Tripled quarterly campaign output without growing the team.
- New-client onboarding time cut from a week to 90 minutes.
- Replaced a $40K/year custom review tool, plus three freelancers in rotation.
The work
What shipped from this canvas.
1:1Editorial hero · brand
16:9Anthem cut · 30s
9:16Director frame
Multi-formatHalo · Spring '26
"It's the only tool that respects design AND lets us hit a media calendar. We sound like a paid testimonial."
